Healthcare Awareness At Its Best - With myUpchar

Health awareness is a must for a healthy lifestyle. My Upchar takes it to the next level with content creation and teleconsultation. They are now entering with quality graded medicines for holistic wellness. Let us check the details and all you need to know about My Upchar.

The global medical information market size was valued at $2.15 billion in 2019 and is expected to grow at a CAGR of 7.4 percent between 2020 and 2027. 

India's digital healthcare market was valued at Rs 252.92 billion in FY21 and is expected to reach Rs 882.79 billion by 2027, growing at a CAGR of 21.36 percent.

Rajat Garg is a Co-Founder of myUpchar. It caters to all healthcare needs of a family - high-quality healthcare content, Tele-consultations, medicines, and lab tests; all of it affordably solving healthcare awareness and access problems for Bharat.

Services and Product Offerings of myUpchar 

Rajat Garg informs, “My mission is healthcare awareness and access for Bharat and this we create a very high-quality healthcare content in 6 Indian Languages which are as follows- 

  • Hindi 
  • Marathi 
  • Bengali 
  • Telugu 
  • Tamil 
  • English 

The content is done in partnership with top hospitals and doctors. We have doctors from top hospitals like Medanta, Fortis, Apollo, and AIMS. We have professors to create content on our platform. The content is in all kinds of formats like- 

  • Text
  • Video 
  • Animations 
  • Podcast 
  • Alexa voice search 

Based on our content, we get teleconsultation requests and we have roughly 5000+ doctors on the platform for live consultations. You don't need to book an appointment, you can just click and call the doctor right on the app and website. They are available across multiple specialties. 

He further says, “We also take care of medicines fulfillment based on prescription. We do roughly 20 million visitors every month to our website. Our videos are watched roughly 100 million times per month across Youtube and instagram and shared chat. We do roughly 150k teleconsultations per month.”

USP of myUpchar

Rajat Garg says, “ Our core focus is languages and resulting customers which mainly come from tier 2 and beyond. Our 90 % of customers are tier2 and beyond V/s other healthcare providers which typically have majority customers from tier 1 and some from tier 2. 

When we talk about doctor to patient ratio, it is actually 32k doctors for 6 lakhs patients. Doctor to patient ratio is skewed as you go from tier 1 to tier 2 to tier 3 and beyond. This is the core customer that we are addressing. Our consultation experiences and default hindi language is also our prime USP. Our messages and SMS come in hindi. Everything has been for customers in hindi.”

Patient lives touched so far by myUpchar 

Rajat Garg states, “As far as content is concerned- we have touched 2 billion views. In terms of consultation- we have crossed 2.5 million. These are people from Kargil to Kanyakumari from across the country.”

Funding for myUpchar

Rajat Garg says, “We raised an angel round of roughly 2 crores from 2017. Then we raised another 5 million from Nexus in August 2018. We are not looking at funding at this point. Our core focus is getting into profitability and that is our mantra. 

The funds that we got were mainly for two purposes- 

  1. To increase the content creation and build the largest healthcare repository in many Indian languages
  2. Focus to monetize this particular customer base

We have done a lot of experiments during the past few years. Going to remote areas and checking how they consume healthcare services along with checking for challenges. Finally, we have come to the conclusion of creating a new pivot or strategy for high-quality medicines starting with one or two therapy areas for Ayurveda. One of the things we have realized during the journey is that a lot of the medicines are not of A+ quality “

Revenues in FY22 and FY23 myUpchar 

Rajat Garg informs, “It's hard to reveal the revenue number. On a unit economics basis, we make money every time and sell something. Our focus is to address consultation requests and close them and increase the particular sales from that thing. The revenue has been growing yearly.”

Expansion Plans for myUpchar

Rajat Garg informs, “Our teleconsultation is happening across India. And of course, teleconsultation can happen anywhere in the world. Our expansion plan is focused on how we take content creation next. We are in talks with multiple media houses.”

He further says, “On the consultation side, we have now built our APIs which are created and leveraged by different partners and companies who are enabling our consultation for tier2 and tier3. We are also launching medicine APIs which will allow and build search and browse experience within their app and website for medicine ordering. This is how we are thinking of expanding. On the backend, we are expanding the selection of medicines that we are building so that customers who are coming from cross-therapy areas can provide them with A+ quality products.”

Motivational Message myUpchar

Rajat Garg says, “For all healthcare entrepreneurs, its long grind takes time. Stay tight and keep running a business and things will change as time goes by.”

Edited By: Dr.Rati Parwani 

Contributed By: Rajat Garg, Co-Founder of myUpchar

Tags : #Top-Innovative-Healthcare-Startup-Series #rajatgarg #Myupchar #health #wellness #telemedicine #ehealth #healthcarestartup #digitalhealth #healthcareawarness #medicircle #smitakumar

Related Stories

Loading Please wait...

-Advertisements-




Trending Now

Gynoveda, India's First Ayurveda Fertility Company, Expands Reach with New Clinic in Pune, Set to Open 100 Clinics Across India by 2027May 03, 2024
Aptus Value Housing Finance India Limited, a leading Housing Finance Company has declared its financial results for the year ended March 31, 2024. FY 24 ResultsMay 03, 2024
TIPS FOR PREGNANCY CARE DURING SUMMERMay 03, 2024
The deadly intersection: TB and tobacco smoking co-epidemics in Indonesia Dr TARA SINGH BAM – CNSMay 03, 2024
Mintoak Expands Global Footprint with Strategic Leadership AppointmentsMay 03, 2024
The Future of Healthcare: 10 ways Telehealth is Improving Patient Outcomes and Reducing CostsMay 03, 2024
Understanding the Effects of a Keto Diet on Your Body: A One-Month JourneyMay 03, 2024
High Blood Pressure in Youth: A Precursor to Severe Heart ConditionsMay 03, 2024
High Blood Pressure in Youth: A Precursor to Severe Heart ConditionsMay 03, 2024
Microplastics in Human Brains: Understanding the Emerging Health ConcernMay 03, 2024
Federal Bank Wraps Up FY 24 With 24% Rise in Profit, highest NII, Maintains Robust Asset QualityMay 02, 2024
Two Aveksha Day Care Centers for Construction Workers’ Children opened on the occasion of Labour Day May 02, 2024
AbbVie India and Sightsavers India Collaborate to Raise Awareness on GlaucomaMay 02, 2024
Whither social justice and decent work for women?May 02, 2024
Hyderabad's senior anesthesiologist at the L V Prasad Eye Institute, Dr Raja Narsing Rao elected as President of the World Congress of Ophthalmic AnaesthesiaMay 02, 2024
Navigating Legal Waters: Covishield's Side Effects Prompt Legal Battle from Parents May 02, 2024
Mumps Resurgence in India: Understanding the Recent Outbreak and Prevention StrategiesMay 02, 2024
Genomic Insights Unveiled: Illumina and Garvan Institute Collaborate to Map Disease FingerprintsMay 02, 2024
2 Months Post-Surgery, Patient Returns To Normal Life After Wide-Glossectomy With Microvascular ReconstructionApril 30, 2024
Wolfpack Labs - Aakash Anand Launches New Venture Studio Fostering Growth and Collaboration Among Early-Stage Entrepreneurs; Aims to become the biggest seeder of GTM-ready startups for leading VCsApril 30, 2024