Cureveda and female entrepreneurship in India

The 5th NFHS report found that there are 1,020 women for every 1,000 men. Despite women overpowering in sheer numbers, we still have very few women entrepreneurs in India. Learn how women-led Cureveda is changing this.

For the very first time in India, we have more women than men. The fifth National Family and Health Survey (NFHS) found that there are 1,020 women for every 1,000 men. Despite women overpowering in sheer numbers, we still have very few women entrepreneurs in our country. The Mastercard Index of Women Entrepreneurs ranks India 52 in its list of 57 countries. 

Countries like Botswana, Chile, Ecuador, Ghana. Uganda and Nigeria have performed exceptionally well compared to India. It is high time now that India takes a step in the right direction. We need more women to come out and bring equality to the entrepreneur landscape. 

One such leading example is Bhavna Anand Sharma. An alumna of both the Indian School of Business (ISB) and the London School of Economics (LSE), Sharma was deeply involved in the pharmaceutical sector, especially in the diet supplementary industry.

She saw that few medical problems were quite persistent. These were diabetes, thyroid, cardiovascular disease and stress-caused ailments. From her background, she understood the importance of herbs and decided to launch Cureveda. Cureveda started with the philosophy to make Ayurvedic solutions backed by clinical validation.   

Her husband, # (President of Baidyanath) also joined the venture. They added their personal savings are kick-started Cureveda. Together they decided to use the wisdom amd knowledge present in Ayurveda and produce supplements that were natural and highly efficient. 

This herbal and wellness supplements company won the Brand of India award in the healthcare category by the Ministry of Micro, Small and Medium Enterprises. The startup also has an online portal named Climic, where one can find 5000 integrative medicine practitioners. Along with its online presence, Cureveda is also looking to expand its physical presence. 

Such women-led ventures help India’s startups’ space to become a more equal ground.

Tags : #Cureveda #BhavnaAnandSharma #SiddheshSharma #Baidyanath #Climic #Ayurveda #natural #dietsupplements #startup #healthcarestartup #BrandofIndia #MediSpeak #smitakumar #medicircle

About the Author

Priyal Shah

Priyal Shah is a graduate of Media from Mithibai College, Mumbai. She is a writer, researcher and avid reader.

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