Drools pet food Pvt Ltd. a leading pet food company in India has gained a very precious milestone by raising a $60 million investment making it the very first of its kind in the pet food industry. L Catterton has invested $60 million in Drools, making it one of the largest investments ever made in India's pet care sector.

WHAT IS DROOLS?
1. Drools Pet Food Private Ltd is an Indian pet food brand that has been in operation for over 36 years. The company was founded by Mr. Fahim Sultan Ali, who is still the key principal of the company today. The brand has grown to become one of the leading pet food manufacturers in India and has expanded its reach to over 45 countries in just three years.

2. Drools is known for its high-quality pet food, which is made with real meat and other top-notch ingredients. The company has been in operation for over 36 years and has expanded its reach to over 45 countries in just three years. With this new investment, Drools plans to further expand its operations and reach new markets.

The Founder, Fahim Sultan said that “We at Drools look forward to the growth that upgrades with our aligned core values. We focus on building a strong foundation for the future by delivering high-quality food products and embracing impactful business practices. this partnership will help us grow further including tier I and tier II cities. L Catterton’s expertise and ability in creating respectful companies in the pet food sector is well known across the industry. We are keen to learn its consumer insights, operation process as well as its overall commercial network to further strengthen our brand as we see many years of secular growth ahead."

FUTURE OUTLOOKS
1. The investment by L Catterton is expected to help Drools expand its operations and reach new customers. The company plans to use the funds to invest in research and development, marketing, and expanding its distribution network. With the backing of L Catterton, Drools is well-positioned to become a leading player in the global pet food market.

2. The pet food industry has been growing at a rapid pace in recent years, driven by an increasing number of pet owners who are willing to spend more on their pets' food. According to a report by Grand View Research, the global pet food market size was valued at $87.1 billion in 2020 and is expected to grow at a compound annual growth rate (CAGR) of 4.8% from 2021 to 2028.

3. Drools has been able to capitalize on this trend by providing high-quality pet food that meets the needs of pet owners who are looking for the best for their furry friends. The company's focus on using real meat as the primary ingredient has set it apart from other pet food brands and has helped it gain a loyal customer base.