Mediknit and the healthcare ed-tech sector

Investment in the ed-tech sector rose from $553 million in 2019 to $2.2 billion in 2020. One such ed-tech platform to help doctors upskill and gain the latest information is Mediknit. Read to find out more.

Do you know that India has the largest student population? An IBEF survey of 2019, recorded 37.9 million students. Many of these students find online courses better and more engaging. The pandemic added fuel and increased student’s participation in online courses by 70%

Investment in the ed-tech sector too rose. Going from $553 million in 2019 to $2.2 billion in 2020. Indian startup BYJU’s became the world’s most valued ed-tech, followed by other Indian ventures like Unacademy, UpGrad and Vedantu.

One such ed-tech platform to help doctors upskill and attain the latest information is Mediknit. It was started in 2016 by Dr Bhaskar Rajkumar and Surendar Parasuraman. The former realised that the only way doctors could attain the latest information was through seminars or reading long research papers. After a constant stream of patients and long working hours, the thought of reading long research papers was tedious. 

The cost of attending medical associations conferences was Rs 5000 to Rs 50,000. So annually, every doctor spent more than Rs 1 lakh to upskill. Rajkumar and Parasuraman thought of creating a subscription-based platform where all the crucial information and industry updates could be provided. They created a platform with the collaboration of the Indian Association of Dermatologists, Venereologists and Leprologists and the Association of Minimal Access Surgeons of India. 

Initially, the co-founders invested their own Rs 1.2 crore and raised Rs 1.5 crores from relatives. In 2018, their revenues were around Rs 2.2 crores. They have successfully expanded into Australia, Singapore, Hong Kong and other countries with more than 35 institution collaborations. In November 2020, Mediknit partnered with Amazon Web Services to broadcast their live surgical training for 10 thousand participants in 40 countries.  

Mediknit has slowly gained the title of being Asia’s largest platform for continuing medical education of our doctors. It has provided upskill opportunities for doctors in tier 2 and tier 3 cities of India. This helps bridge the gap of the urban-rural healthcare divide. Will Mediknit be able to leverage the momentum of ed-tech funding and receive funds for further expansion? Both within India and abroad as well.

Tags : #Mediknit #DrBhaskarRajkumar #SurendarParasuraman #healthcare #ed-techstartup #doctorupskill #BYJUs #Unacademy #UpGrad #Vedantu #Amazon #startupeducation #MediSpeak #smitakumar #medicircle

Related Stories

Loading Please wait...

-Advertisements-




Trending Now

Traditional Medicine Goes Global: How Ayush 2024 Reimagined WellnessDecember 26, 2024
Aster Guardians Global Nursing Award 2025 worth INR 2 Crore now open for nominations worldwide December 26, 2024
Holiday Season Round the Corner? 6 Daily Habits That Could Be The Reason Behind Your Fatty LiverDecember 26, 2024
Healing the Nation: Doctors as Architects of a Healthier FutureDecember 26, 2024
Brewing Health Benefits: Can Coffee and Tea Help Fight Head and Neck Cancers?December 26, 2024
Seven-Year-Old Fights Back Against Rare Autoimmune DiseaseDecember 26, 2024
Olympus Named to Dow Jones Sustainability World Index for the Fourth Consecutive YearDecember 26, 2024
American Oncology Institute (AOI) in Nagpur Restores Mobility with KyphoplastyDecember 26, 2024
Sanjeevani Healthcare & Wellness Expo 2024: A Dynamic Platform for Global Healthcare CollaborationDecember 23, 2024
Ranitidine: Saviour or Suspect? The Truth Behind the Stomach Acid RemedyDecember 23, 2024
From One-Size-Fits-All to Precision Medicine: The New Hope for Rare Bone Cancer PatientsDecember 23, 2024
World Meditation Day: India’s Gift of Peace to a Chaotic WorldDecember 23, 2024
Breaking New Ground in Migraine Care: A Landmark Session on Diagnosis and TreatmentDecember 23, 2024
Black Angels remind us of centuries of injustices plaguing the TB responseDecember 20, 2024
Healthcare Startups to Watch Out for in 2025December 20, 2024
Biobank Blueprint: Redefining Diabetes Diagnosis and Treatment in IndiaDecember 20, 2024
The Future of Malaria Prevention: Can This Vaccine Eliminate the Disease?December 20, 2024
Why the World Trusts Indian Pharmaceuticals for Life-Saving SolutionsDecember 20, 2024
International Tsunami Conference Concludes at AmritapuriDecember 20, 2024
Prestige Marks 75 Years of Revolutionizing Home Cooking with Iconic Innovative ProductsDecember 20, 2024