According to the report of the World Health Organization, 39 per cent of the youth in the world are overweight, which if not stopped immediately, will turn into obesity. Three per cent of men and 5 per cent of women are obese in India. This will double in the next two years. While according to the report of NSSO, the rate of obesity in men has increased by 18 per cent in India, while in women this rate is 20 per cent. According to this report, one out of every five children in India is moving towards obesity.

VLCC Foundation Founder Vandana Luthra, while announcing the stand-up campaign in Mumbai said that on November 26th the campaign across the country on Anti-Obesity Day will begin. For this, programs like public awareness and foot march will also be done. she said that in today's times, many people do not get a chance to go to the gym and exercise. In such a situation, people lose weight even if they stand for a while.

Vandana Luthra said that it is necessary to state in the stand-up India campaign that you can suffer many diseases due to obesity, but as soon as you stand and take the first step, you can reduce obesity. He also told that VLCC through his centres is also campaigning to teach work to more than one thousand women for free so that they can stand on their feet. Along with this, VLCC Center also works for training so far, more than 32 thousand people have been trained in 33 cities of Maharashtra.

At present, the market of beauty and wellness in the country is worth Rs 86000 crores that are people spend so much money every year to look beautiful. From this, more than Rs 10,000 crores is being spent on fitness and reducing obesity.