From the carpenter-centric market, the Indian market is moving fast towards modular furniture

The kitchen once bought lasts for about 20 years.  So the new kitchen bought should meet the current and future requirements. Blum uses Age Explorer, an age simulation suit to predict future needs, this suit helps: Nadeem Patni, MD 

Experiential Centers in the furniture solutions segment are on the rise in India

Hyderabad, May 12, 2024….BLUM, the global leader in innovative kitchen and furniture fittings opened its first experience centre in Hyderabad at Gachibowli. 

 Mr Nadeem Patni, Managing Director of BLUM India and Mr Sameer Waingankar, Sales Director of BLUM India and Mr Sekhar Raju K, Director of Space Interior India joined the inaugural.

The new experience centre boasts an extensive array of BLUM's signature product categories, including advanced drawer systems, hinges, lift systems, and seamless motion technologies. Within these categories, visitors can explore BLUM's renowned products such as LEGRABOX, AVENTOS, CLIP top BLUMOTION, and TANDEM allowing them to witness these fantastic solutions firsthand while navigating the centre. 

BLUM offers top-quality, "made in Austria" furniture fittings to its customers in the trade, furniture industry, the interior design segment, and end consumers keen on bringing creative furniture ideas to life. The fittings manufacturer is a family-owned company rooted in Austria, delivering customer-centric furniture hardware solutions to their global clientele.

Mr Nadeem Patni, Managing Director, BLUM India, said, "We are excited to unveil our newest experience centre in Hyderabad, in collaboration with Space Interiors India. This modern facility offers direct access to BLUM's world-class furniture fittings. With over two decades of presence in India, we remain committed to innovation and excellence in serving the furniture industry”, he added 

Giving details about Blum he said BLUM is an Austrian hardware manufacturer specializing in high-quality furniture fittings. Its main product categories include lift, hinge, pull-out, and pocket door systems for furniture. The company has eight plants in Vorarlberg, Austria; production sites in Poland, Brazil, China, and the USA; and 33 subsidiaries and representative offices globally. The company delivers to furniture manufacturers and authorized dealers in more than 120 countries. 

We have 60 franchisees across India. We are also expanding in Hyderabad. Another experience Centre will be opened very soon in Hyderabad, he said.  Nadeem Patni added that Hyderabad is a very good potential market for them. 

As we all know India is a carpenter-centric market. But, covid changed that scenario. The market has moved fast to modular furniture. After COVID-19, the modular furniture market is growing steadily.  The modular segment in our country has been growing. 

The Gen Next is solution-focused. From loose hardware, their preferences are shifting towards modular furniture.  The market size of our kind of products in India is about Rs 1000 crore and our goal is to garner one-third share of the same, Nadeem Patni said.

BLUM's partnership with Space Interiors brings its renowned range of products closer to customers in Hyderabad, providing them with direct access to the latest in functional and ergonomic design for modern living spaces. 

As BLUM continues to expand its presence across Southern India, the inauguration of the experience centre in Hyderabad provides access to cutting-edge furniture solutions. BLUM aims to empower homeowners, interior designers, and industry professionals with the necessary tools to blend style and functionality in their spaces seamlessly. By fostering a culture of collaboration and creativity, BLUM continues to lead the way in the furniture fittings industry, shaping the future of modern living.

Nadeem spoke about the AgeExplorer® age simulation suit which was on display. He said a new kitchen is usually a big purchase and added that once installed, it’s hard to change. Kitchens last about 20 years on average. So your kitchen should meet your current requirements and those of the future. To predict those future needs, this suit helps. Know today what your requirements might be tomorrow. This is our research tool, he said.