Titan eye+, recognized as India’s eye care destination, is committed to increasing awareness of eye health concerns by establishing the GUINNESS WORLD RECORDS title for “Most online eye screening tests performed in 24hours” on April 21, 2022- EYE HEALTH ISSUES
Titan Eye+ urges Indian customers to pay attention to their eye health and create a better future. Titan Eye+ has taken a step toward its aim by introducing a unique Duochrome test, which helps determine the need for vision correction through a self-administered exam. The test may be completed in 10 seconds on a mobile or desktop device, and the results are immediately available
Titan Company revealed that over 1.3 lakh Indians were checked for refractive defects as part of our program in a single day, and they found 44,000 individuals who had refractive errors. They have encouraged them to have a more thorough eye exam at their local ophthalmologist or Titan Eye+.
The test can be taken free of cost at www.titaneyeplus.com/eye-screening
Mr. Ramesh Pillai, Chief Optometrist - EyeCare Division, Titan Company Limited
Mr. Ramesh Pillai sheds light saying, “The eye care sector estimates that nearly 50 million Indians require vision correction." Given Indians' lack of access to excellent eye care and infrequent eye testing.
There was a need to develop a scalable, novel, easy, self-administered online vision screening test. They developed one based on the Duochrome (Red-Green) test principle to ensure consistency in test results across all digital platforms.
The 10-second Digital Eye Test aids in the early detection of refractive problems (Myopia and Hypermetropia) and is a step toward delivering better eyesight to the general public. With the worldwide recognition of Guinness World Records, Their aim of increasing awareness for eye health across the country grows stronger, and we want to test many more Indians in the future."
About Titan eye+
Titan Eye+ is India's largest optical retail network, with over 760 locations in more than 300 cities and towns. The eyeglasses store offers over 1000 frames and sunglasses from 40+ brands, including Titan, Fastrack, RayBan, Vogue, Oakley, Tommy Hilfiger, and other luxury names such as Cartier and Dior. Titan Eye+ locations provide a personalized selection of lenses for any prescription power and lifestyle need.
Titan Eye+ is continually pushing the boundaries of innovation and has recently introduced ClearSight Lenses, Anti-Fog Lenses, and Audio and Video Sunglasses. Titan Eye+'s key differentiators are their zero-error, free eye tests performed by optometrists educated and certified by Sankara Nethralaya, and their award-winning customer service.