Beginning February 1st, the Prostate Cancer Foundation (PCF) will launch its 3rd Annual TRUE Love contest to honour famiily and caregivers for their diligent work in caring for their loved ones living with prostate cancer. TRUE pays tribute to the unsung heroes – whether they are spouses, partners, nurses, doctors, siblings, children or friends. The Prostate Cancer Foundation will be accepting TRUE Love stories from all perspectives that reflect love, honor and care for prostate cancer patients during the month of love. The most inspirational story will be announced by PCF during the week of March 2nd via social media, and the winner will receive a special care package from award-winning actress Kristen Bell.

" I am honoured to be a part of the Prostate Cancer Foundation's TRUE Love contest for the third consecutive year," said Kristen Bell. "I have had the pleasure of reading the most inspirational stories that illustrate the beautiful, unique bond that is shared between patients with prostate cancer and their caregivers. It fills my heart knowing that caregivers are recognized, appreciated and loved for their support and dedication."