October was a dynamic month for Indian brands, marked by festive fervour, creative storytelling, and major business moves. As Diwali lit up the nation, brands across sectors, from gifting and QSR to tech, fresh commerce, and hospitality, leveraged the season to connect with audiences in impactful ways. IGP made headlines with its innovative Diwali gifting campaign and premium festive hampers, while Burger Singh accelerated its expansion across India’s growing QSR landscape. Meanwhile, Truecaller crossed a record 450 million Android users, Handpickd disrupted fresh commerce with a major funding boost, and Yuvraj Singh’s KOCA turned heads in the hospitality space. Here’s a look at the brands that owned the spotlight this October.

1.  Burger Singh – Expanding the Desi QSR Empire

The desi burger chain Burger Singh continued to make waves in the QSR space with its aggressive expansion plans through October. Known for adding Indian flavors to international classics, the brand has been steadily growing its franchise footprint across Tier II and Tier III cities. With an emphasis on strong unit economics, quirky marketing, and a loyal fan base, Burger Singh is redefining what an Indian-born QSR can achieve in a highly competitive market.

2. IGP – Making Diwali Gifting Special

 

October was all about Diwali celebrations, and IGP, a global D2C gifting platform, captured the festive spirit like no other. IGP helps consumers send thoughtful gifts quickly and conveniently. With options like same-day and 30-minute deliveries across cities, the brand ensures gifting is seamless, especially during festive occasions like Diwali, when timely and meaningful presents matter most.

3. Truecaller- Surpassing 450 Million Android Users Globally

Truecaller, the leading global communication platform, achieved a significant milestone this month. They surpassed 450 million monthly active users (MAUs) on Android.  This massive Android user base is equivalent to approximately 10% of the global Android smartphone population, and achieving such a milestone is a significant industry event worth noting. Beyond this user growth, Truecaller has been actively expanding its visibility and value proposition. The brand has also been consistently in the spotlight, with recent marketing initiatives, and has been seen everywhere, from the Asia Cup 2025 to the recent Netflix series The Bads of Bollywood.

4. Handpickd – Fresh Commerce Disrupted, Backed by Big Funding

 

Handpickd, a one-of-a-kind matchmaking platform for fruits and vegetables, made headlines in October after raising $15 million in a funding round led by Bertelsmann India Investments, with participation from Titan Capital Winners Fund and existing investors.

The brand follows a tech-first, zero-inventory model, sourcing directly from farmers based on pre-placed customer orders to ensure minimal waste and maximum freshness. With operations in Gurgaon, Noida, and Bengaluru, the fresh capital will help expand its reach and strengthen its tech-driven supply chain.

 

5. Koca-  A Star-Powered Hospitality Launch

Cricket icon Yuvraj Singh’s new high-energy dining and nightlife venue, KOCA, made news as Yuvraj officially launched KOCA Garden in Gurugram. This new rooftop area instantly became a party hotspot, offering panoramic skyline views and immersive nightlife experiences. KOCA was again in the spotlight when Yuvraj Singh chose the spectacular rooftop to celebrate the 18th anniversary of his iconic six sixes in an over, successfully merging celebrity nostalgia with an upscale dining setting.