Union Budget 2026–27 reinforces the growing importance of traditional wellness systems within India’s holistic healthcare strategy. The renewed focus on skill development, healthcare training and allied services, along with the upgradation of AYUSH pharmacies and drug-testing laboratories to higher standards, will significantly enhance the quality, safety and credibility of Ayurveda and other AYUSH medicines. As Indians increasingly seek authentic, science-aligned traditional care, these measures will strengthen consumer trust while supporting wider adoption across preventive and wellness-led healthcare. The emphasis on infrastructure and quality assurance will also improve global competitiveness, enabling Ayurveda-based products to meet international benchmarks and expand their presence in export markets. Together, these initiatives create a strong platform for Ayurveda to play a more meaningful role in advancing preventive health and wellbeing across India and beyond.

~ Ajay Sharma, Director, Shree Baidyanath Ayurved Bhawan Pvt Ltd