GN Hearing appoints Anju Kadam as Country Managing Director for India

▴ GN Hearing
GN Hearing, a subsidiary of Denmark-based GN Group, has appointed Anju Kadam as its Country Managing Director for India.

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MUMBAI, India – 9 September 2025 – GN Hearing, a subsidiary of Denmark-based GN  Group, has appointed Anju Kadam as its Country Managing Director for India. Kadam, who  joined the company in January 2025 as Sales Director, steps into the role with more than 22  years of experience in sales and marketing across leading organizations including Kirloskar,  Crompton Greaves, Usha International, and Eureka Forbes. Since joining GN, he has  strengthened the company’s channel network, streamlined sales operations, and contributed  to surpassing mid-year targets with 14% year-on-year growth. 

Over the past few months, Prameet Shetty served as Interim Country Managing Director,  while continuing to perform his role as Cluster Finance Director for Australia, New Zealand,  India and South Korea. He has ensured stability for the business during the leadership  transition. His support has been instrumental in preparing the way for Kadam’s appointment. 

GN Hearing’s leadership in Asia Pacific is also evolving, with Andreas Anderhov recently  being promoted to Regional President for the region. He previously was Cluster Managing  Director for Australia, New Zealand, India and South Korea. Together, Anderhov and Kadam  will play important roles in driving GN’s presence in India and across APAC.  

“India is a key strategic market for GN globally, and with demand for hearing solutions  growing rapidly, it represents a significant opportunity,” says Anderhov. “Anju’s leadership  and knowledge of the market will be central to how we expand our reach and deliver for  customers in the years ahead.” 

Commenting on his appointment, Kadam shared: “I’m  excited to take on this role and to continue shaping  GN’s journey in India. My focus will be on expanding  our presence in the market and making our hearing  solutions more accessible to the people who need them  most. Collaboration will be key, and I look forward to  building strong connections with our teams and partners  that create lasting value for our customers.” The Indian market has delivered a compound annual  growth rate of 14% between 2021 and 2025, and GN  expects this trajectory to continue. The company  recently marked 20 years in the country, with plans of  acquiring new facilities, demonstrating its long-term  commitment to the market. Alongside its flagship brand  ReSound, GN’s portfolio in India includes Beltone, Interton, and Danavox, providing a full  range of solutions for people with hearing loss. 

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