Mumbai, January 30, 2026: SOTC Travel, a leading omnichannel travel and tourism company has enhanced its holiday booking experience by introducing no‑cost EMI options, making travel more affordable and financially convenient for Indian consumers.

As part of this initiative, customers booking holidays with SOTC can now opt for no‑cost EMI plans, allowing them to spread payments over convenient tenures, thereby reducing upfront financial pressure and enabling customers to plan their trips with greater confidence and ease.

With travel emerging as a key lifestyle priority, Indian consumers – especially GenZ and Millennials, are increasingly seeking flexible payment solutions for value‑driven travel. Travellers today are embracing options such as cashbacks, loyalty benefits and dynamic EMI plans to better manage holiday spending, driving rapid adoption of affordable payment formats such as Buy Now Pay Later (BNPL).

Benefits to customers:

• No-cost EMI options on SOTC holiday bookings, reducing upfront financial burden
• Instant, paperless loans of up to ₹10 lakh
• Flexible repayment tenures ranging from 3 to 24 months
• High approval rates thanks to a multi-channel, technology-led financing engine

S.D. Nandakumar - President & Country Head - Holidays and Corporate Tours, SOTC Travel Limited, said, “Travel today has become a non-negotiable part of the Indian consumer’s lifestyle, with demand steadily shifting to a year-round opportunity. At SOTC, we are committed to making these aspirations a reality. By offering no‑cost EMI options, we are enabling customers to plan their holidays with greater comfort, financial flexibility and confidence—while continuing to deliver strong value and memorable experiences.”