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Improving Oral Health in Children

Newcastle University researchers recommend a new evidence-based national policy is needed to enhance children's oral health....
Oct 25

From Fake ‘Natural’ Tags to Real Transparency: India’s Fight Against Misleading Advertising

In a world where environmental responsibility is more important than ever, greenwashing’s days are numbered....
Oct 18

Can Ending Smoking by 2050 Really Save 1.2 Million Lives? New Lancet Study Reveals

With the right strategies in place, we can not only add years to our lives but also improve the quality of life for millions of ...
Oct 04

Nat Habit Launches debuts its brand campaign ‘Breathe Life into Your Beauty’,

Aims to Redefine Beauty with Fresh Ayurveda....
Sep 27

Parle Agro launches SMOODH Lassi, pioneering a new era in the Indian Lassi Market

Stands out as the only national lassi brand available in PET packaging priced at Rs. 20. Launch supported by a high decibel campaign featuring brand ...
Sep 04

Government Initiatives Boost India’s Doctor-Population Ratio Beyond WHO Standards

While the overall doctor-population ratio is favourable, there is still a disparity in the distribution of doctors between urban and rural areas. Efforts must ...
Aug 06

Supreme Court Criticizes IMA for Half-hearted Apology in Patanjali Misleading Ads Case

As regulatory bodies and organizations work towards stricter guidelines and enhanced scrutiny, it is crucial to prioritize accuracy and transparency in advertising....
Aug 06

American Oncology Institute (AOI) Launches #BreaktheHabit Campaign to Raise Awareness on Head & Neck cancer

The campaign highlights the risk associated with Tobacco and alcohol usages for Head and Neck Cancer through ATL & BTL activities....
Jul 17

FSSAI Enforces Transparency: No More '100% Fruit Juice' Claims on Reconstituted Products

The FSSAI’s directive to remove the claim of "100 percent fruit juice" from labels and advertisements of reconstituted fruit juices marks a significant step ...
Jun 05

Indonesia is enforcing stronger anti-tobacco measures despite industry interference

WHO Global TB Report 2023 clearly outlines 5 top-risk factors for TB worldwide: these include malnutrition, tobacco, alcohol, HIV and diabetes. Over 70% of ...
Jun 04

Candy flavoured traps to hook the next generation

World No Tobacco Day 2024 calls upon the governments and tobacco control community to protect current and future generations and to hold the tobacco industry ...
May 31

The Cost of Poverty: How Low-Income Teens Face Greater Health Challenges

Addressing these barriers is essential to improving the health and well-being of all adolescents. This requires a comprehensive approach that includes policy changes, community ...
May 24

The Ethics of Live Surgery Broadcasts: NMC Seeks Public Opinion

The NMC’s initiative to seek public opinion and expert recommendations is a crucial step towards ensuring that patient safety and ethical medical practices are ...
May 17

The deadly intersection: TB and tobacco smoking co-epidemics in Indonesia Dr TARA SINGH BAM – CNS

Government commitment and investment are essential for joint strategic policy development, planning, implementation, and monitoring. Elimination of tobacco smoking among TB patients will go a ...
May 03

10 key reasons why social media presence is crucial in healthcare

By embracing social media and creating content that resonates with patients, healthcare providers can build trust, foster loyalty, and improve overall care....
Apr 30

Why Podcasts Are the Next Big Thing in Healthcare Advertising in India

By choosing podcasts for your healthcare advertising, you can effectively reach, engage, and influence your target audience, driving meaningful results for your brand....
Apr 26

10 Strategies to counter disinformation for the healthcare digital ecosystem

Medicircle tackles medical misinformation in India by providing accurate, verified health information through its platform. Through rigorous fact-checking processes and collaboration with trusted healthcare ...
Apr 23

10 Powerful Benefits to Diversify Healthcare Advertising Channels

Diversifying healthcare advertising channels can lead to broader reach, increased engagement, and more effective communication with patients, ultimately contributing to better healthcare outcomes....
Apr 15

10 secrets of Successful Healthcare Branding and advertising campaigns

Healthcare organisations that incorporate these elements into their branding and advertising campaigns can effectively communicate their value proposition, raise brand awareness, and attract and retain ...
Apr 10

10 Data-Driven Strategies to Unlock Healthcare Branding Success

predictive analytics can be utilized to forecast future trends and anticipate changes in consumer behavior. By analyzing historical data and identifying patterns and correlations, healthcare ...
Apr 05

10 reasons why media research and Planning are essential in Healthcare marketing

Medicircle's media research and planning empowers healthcare marketing by strategically identifying target audiences, selecting optimal channels, and delivering compelling messages. By leveraging insights into ...
Mar 29

Digital Transformation in Healthcare: Why Doctors Need to Get on Board

In today's digital era, doctors and healthcare professionals need a strong online presence to engage with patients, educate the public, and enhance accessibility to ...
Mar 22

American Oncology Institute (AOI) aims to amplify Breast Cancer Awareness with #PassTheQRCode campaign

AOI has recently launched an extension to their last year (2022) breast campaign expanding the reach to underserved regions across India. ...
Nov 09

Let’s find it early. Fight it early', Sonali Bendre Voices the Importance of Early Detection of Breast Cancer in FUJIFILM India's new Ad Campaign

FUJIFILM India, a leader in cutting-edge medical technology and healthcare solutions has come up with an inspiring brand campaign, raising awareness about early detection ...
Oct 11

Patient's Do's and Don'ts during International travel

Travelling is always a fun thing to do, but if you have health problems and you are thinking of travelling abroad. Here is a list ...
Jan 21

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