Supertails Raises $30 Million from Venturi Partners as India’s Pet Care Market Shifts from Ownership to Pet Parenting

▴ Supertails images
Capital to expand end-to-end pet care ecosystem across clinics, at-home veterinary services and rapid access to pet-essentials across India.

Bengaluru, India, February 10, 2026: Supertails, India’s integrated pet care platform, has raised $30 million in a funding round led by Venturi Partners, with participation from Nippon India Alternative Investments, Titan Capital Winners Fund and existing investors including Fireside Ventures, RPSG Capital Ventures, Sauce VC and Saama Capital.

Supertails has built a full-stack solution for pet care in India with an end-to-end ecosystem spanning physical clinics, at-home veterinary services and digital commerce.

The company has launched four clinics and grooming centres in Bengaluru with facilities extending to 24-hour service, IPDs, advanced labs and modern operation theatres and is on-track to increase their coverage across multiple cities. The ecosystem is supported with at-home veterinary services including consultations, vaccinations and preventive care. Supertails has also rolled out quick delivery services in Bengaluru, offering over 30,000 products, including deep pharmacy coverage, with plans to expand rapid delivery to its top ten cities.

Beyond access and speed, Supertails has focused on organising a fragmented category. The platform has expanded into fresh and home-style pet meals, pet parent essentials, and onboarded 500+ brands such as Heads Up For Tails, Huggo Boss, Smylo, Vivaldis and KONG. Alongside this, Supertails has built a nationwide network of over 100 veterinarians, including surgeons, diagnostics specialists, tele-experts and paravets, all trained in fear-free practices.

The funding comes at a time when pet care in India is moving beyond occasional purchases and emergency visits toward everyday, long-term pet parenting. As pets increasingly become family members, pet parents are looking for reliable access to products, services and expert support — not scattered solutions. Supertails will use the capital to strengthen its end-to-end pet care ecosystem across physical pet care services, digital platforms and fulfilment infrastructure.

Commenting on the announcement, Vineet Khanna, Co-founder, Supertails, said:

“Pet care in India is evolving into a much larger ecosystem opportunity. We’re seeing a clear shift from pet ownership to pet parenting, where people want consistent support across nutrition, health, grooming and everyday decisions. Our focus is to build the rails for this category — clinics, vets, fast access to essentials, and personalised guidance informed by a pet’s life stage. This funding helps us scale our ecosystem responsibly, while continuing to improve how pet parents experience care.”

Sarvesh Nevatia, Managing Director at Venturi Partners, commented:

“Globally, successful pet-care platforms like Chewy have shown that the category is built on trust, repeat behaviour and deep customer engagement. In India, this evolution is just beginning. What stood out with Supertails was its customer-first approach, strong execution capabilities and steady improvement in business fundamentals. We are excited about the partnership and believe Supertails is well positioned to play a defining role in shaping how pet care scales in India.”

Supertails has grown its customer base over five times in the last 24 months and continues to see steady improvement in margins driven by higher engagement across services and categories. The fresh capital will be used to expand clinics and services, grow the veterinary ecosystem, enhance personalisation and community-led support for pet parents, and strengthen fulfilment capabilities as the company scales across urban India.

Tags : #

About the Author


Team Medicircle

Related Stories

Loading Please wait...

-Advertisements-



Trending Now

Why Modern Lifestyle Causes Chronic InflammationAugust 05, 2026
Endometriosis Awareness: Understanding the Silent Condition Affecting Millions of Indian WomenAugust 05, 2026
A Complete Guide to Pregnancy Health Tips for Indian Women: Nutrition, Wellness, and What Every Expectant Mother Should KnowAugust 05, 2026
Why Preventive Healthcare for Children Is One of the Most Important Investments India Can MakeAugust 04, 2026
The Role of Pathology in Healthcare: From Diagnosis to Disease PreventionAugust 04, 2026
Pathophysiology of Psoriatic Arthritis: Clinical Presentation, Joint Damage Mitigation, and BiologicsAugust 04, 2026
Comprehensive Evaluation of Syncope: Cardiac vs. Neurological Origin WorkupsAugust 04, 2026
Common Medical Terms Explained: A Plain-Language Guide for Indian Patients and Healthcare SeekersAugust 03, 2026
Why Radiology Is the Backbone of Modern Medical Diagnosis and TreatmentAugust 03, 2026
Managing Urban Stress: Science-Backed Strategies for Mental Resilience in 2026 August 01, 2026
Managing Chronic Inflammation: The Role of Anti-Inflammatory Indian SuperfoodsAugust 01, 2026
Pathophysiology of Psoriatic Arthritis: Clinical Presentation, Joint Damage Mitigation, and BiologicsAugust 01, 2026
Early Markers of Glaucoma: Structural vs. Functional Ophthalmic Diagnostic ProtocolsAugust 01, 2026
Managing Complex Diabetic Foot Ulcers: Multidisciplinary Wound Care, Offloading, and RevascularizationAugust 01, 2026
The Future of Preventive Medicine: How India Is Moving From Cure to PreventionAugust 01, 2026
Why Young Indians Are Facing Heart Problems: Causes, Symptoms, and PreventionAugust 01, 2026
The Future of Preventive Screening: AI-Driven Early Cancer Detection in IndiaJuly 31, 2026
The Impact of Climate Change on Allergic Respiratory Diseases in Indian Cities July 31, 2026
Electronic Medical Records: What They Are, Why They Matter, and How India Is Embracing ThemJuly 31, 2026
Heatwave Health Risks in India: Symptoms, Treatment, and Prevention StrategiesJuly 31, 2026