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Healthcare Podcasts as a Trust-Building Tool: Why They Matter More Than Ever

Healthcare podcasts strengthen patient engagement, improve healthcare communication, and help audiences navigate modern healthcare trends through trusted expert conversations. Their ability to support healthcare education, ...
Jun 18

On National Vitamin C Day, Abbott launches a nationwide awareness campaign spotlighting the importance of this essential micronutrient in overall wellness

To mark National Vitamin C Day, Abbott, a global healthcare leader, has launched a high‑impact, integrated awareness campaign across India highlighting the vital role ...
Apr 04

Sensodyne India rolls out 'Know Your Dental Age' Campaign - An Oral Health Awareness initiative supported by Ministry of Health & Family welfare and Indian Dental Association

Strengthens its mission to advance better everyday oral health with a nationwide campaign urging people across India to prioritize oral hygiene as part of overall ...
Mar 26

The Illusion of Easy Weight Loss: New Challenge for Doctors in Obesity Care

By reinforcing ethical marketing rules and reminding companies of their responsibilities, the drug regulator has drawn a clear line between medical treatment and commercial hype....
Mar 25

Leeford Taps Anushka Sen, Taaruk Raina to Deepen Play in India’s Booming Anti-Acne Skincare Market

The endorsement-led push comes as the company accelerates its transition from a pharma-led portfolio to a more consumer-facing play in science-backed ...
Mar 23

How doctors view healthcare misinformation

Medical misinformation is a growing challenge in India, complicating the relationship between doctors and patients. By focusing on digital literacy, healthcare providers can combat myths ...
Mar 13

Research-backed care explained

This article explores the necessity of research-backed medical information in India. It highlights how expert-led platforms empower patients, simplify complex terminology, and address ...
Mar 10

The Protein Powder Trap: Inside the Dangerous Rise of Fake Fitness Supplements in India

In the evolving landscape of India’s health and fitness industry, safeguarding the integrity of nutritional supplements is essential....
Mar 10

PartySmart Unleashes ‘Holi Zombies’ Across Metro Cities to Spark a Hangover Reality Check

Transforms high-footfall hotspots across Delhi and Mumbai into live awareness zones this Holi....
Mar 05

The Algorithm of Insecurity: How Muscle Culture on Social Media Is Pushing Young Men To Chose Steroids

Strength can build confidence. But health must remain central. When the pursuit of muscle overshadows well-being, the cost may extend far beyond aesthetics....
Feb 27

Vinod Intelligent Cookware Activates 70+ Creators in First Influencer-Led Experiential Showcase for SAS Pro Range

Cook with the Pro’ in Mumbai leveraged chef-led content and creator amplification to drive 30.5 million views and 50,000+ engagements, reinforcing premium ...
Feb 20

Parle Agro Launches SMOODH Kesar Badam, Bringing a Classic Indian Flavour to Its Dairy Beverage Line-Up

Launch supported by an integrated marketing campaign across digital, social media, and retail touchpoints....
Feb 18

The viral ‘oatzempic’ drink trend: Does this oat blend actually work?

From weight-loss injections to oat drinks, the internet’s obsession with quick fixes shows no sign of slowing down. The latest trend making waves ...
Jan 31

When Weight Loss Turns Fatal: How Internet ‘Health Hacks’ Are Poisoning Patients

Patients deserve better than algorithm-driven healthcare. They deserve clarity, safety, and respect for their intelligence....
Jan 24

Jajabor Brand Consultancy Releases Year-End Wrap Report “The Jajabor Marketing Report: How India Inc Communicated in 2025”; Decodes the Structural Shifts That Reset India’s Business and Communications Landscape in 2025

Jajabor is an integrated communications and brand consultancy that partners with visionary leaders, businesses, and organizations to shape brands, build reputation, and drive impact. With ...
Dec 23

Vinod Intelligent Cookware Onboards Chef Nehal Karkera as Brand’s Digital Ambassador, Betting Big on Creator-Led Marketing

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Dec 04

From Mother’s Trust to Baby’s Love: Himalaya BabyCare Celebrates its Leadership as a Brand ‘Loved by Babies’

The brand unveils playful campaign in which babies declare 'Maa' and 'Doctor' as their ultimate influencers, reaffirmed the brand’s position as India’s most ...
Nov 28

Top myths about wellness debunked by specialists

In a world flooded with health fads and online advice, this article uncovers five common wellness myths and offers evidence-based insights to help you ...
Nov 08

Why Sridhar Vembu’s Endorsement of an Unverified Vaccine Study Raises Red Flags

Linking autism to vaccines not only spreads medical falsehoods but also deepens social prejudice. It creates guilt in parents, confusion in families, and isolation for ...
Oct 29

Digital-first strategies for healthcare brands in India

India’s healthcare revolution is being powered by digital engagement and cultural insight. Success lies in blending technology with human connection to build lasting trust ...
Oct 27

What Really Happens If You Drink Warm Lemon Water on an Empty Stomach for 15 Days Straight

The trend of warm lemon water has gained notoriety in recent times as one of the most prevalent "wellness hacks" on social media....
Oct 22

When the Dumbbell Blinds You: The Shocking Eye Risk Lurking in Your Gym Routine

The next time you walk into a gym and reach for those heavy weights, remember that your eyes are silently watching the effort....
Oct 14

World Mental Health Day: A Reminder That India’s Real Crisis Lies Within

The time has come for India to move beyond silence, beyond stigma, and towards a future where seeking help is an act of courage, not ...
Oct 13

Himalaya Wellness makes an elevated beauty move with Mithila Palkar in “Unspot Your Natural Glow” Campaign

Nature meets science in a powerful skincare promise for the modern woman....
Oct 08

Why dermatologists say skincare is part of healthcare

Skincare is more than cosmetic; it is healthcare. By protecting, repairing and monitoring our skin, we safeguard overall health, especially within India’s unique climate ...
Oct 04

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